The Museu do Amanhã (one of Brazil’s largest museums) entrusted us with the creation of the visual identity and scenography for the exhibition S2 – Heart: The Pulse of Life, presented over nine months. In collaboration with architects, scientists, and developers, we translated the universe of the heart, health, well-being, anatomy, and poetry, into a pop and accessible language, inspired by social media, video games, and contemporary symbols. The result: an immersive experience that combines science and pop culture to spark emotional connection, reflection, and the desire to share, a true success with both audiences and critics.